ReMar V2
SEO & Digital Marketing Case Study
Client Overview
- Client: ReMar V2
- Website: https://study.remarnurse.com/vit
- Industry: Nursing Education & Exam Preparation
- Target Audience: Nursing students preparing for NCLEX and other nursing exams, primarily in the USA, and international learners seeking high-quality nursing education resources
- SEO & Digital Marketing Duration: May 1 – October 31, 2025
- Services Provided: Full-Service Digital Marketing & SEO — Technical Optimization, Keyword Strategy, On-page SEO, Content Marketing (blogs, guides, videos), Link Building, Conversion Rate Optimization, and User Engagement Improvements
ReMar V2 is a premier online platform offering nursing education, focused on helping students prepare for the NCLEX and other nursing exams. The platform provides courses, study materials, guides, and interactive resources. Its target audience includes nursing students seeking exam success and professional growth. The online presence includes the website, blogs, video tutorials, and social media channels.
Challenges
Before our engagement, the website faced several challenges:
- Low traffic from search engines and limited organic visibility.
- Engagement gaps, with average session duration below industry benchmarks.
- Conversion hurdles, with key events like course sign-ups underperforming.
- Content gaps, with limited targeted educational blogs and guides.
- Technical SEO issues, such as site speed optimization, mobile responsiveness, and structured data implementation.
SEO & Digital Marketing Strategy
To address these challenges, we implemented a comprehensive strategy:
- Technical SEO Improvements
- Keyword Research & On-Page Optimization
- Content Marketing
- Link-Building & Digital PR
- Conversion Rate Optimization
Results & Metrics (Post-Implementation)
Metric | Before | After | Change |
Website Traffic (Sessions) | 100,000 | 168,000 | +68% |
Engagement Rate | 0.55 | 0.63 | +15% |
Average Session Duration | 20 min | 28 min | +40% |
Events per Session | 4.2 | 5.1 | +21% |
Conversions (Course Sign-Ups) | 950 | 1,320 | +39% |
Organic Search Rankings | #35 (average) | #18 (average) | Significant improvement |
Referral Traffic | 12,000 | 21,000 | +75% |